Area Sales Manager, Tamilnadu & Kerala

About the role

Armstrong Fluid Technology is seeking an Area Sales Manager to lead sales activities across Tamilnadu and Kerala. You will drive value‑based selling of both services and products, build strong customer relationships, and contribute to the company’s growth in the HVAC market.

Key responsibilities

• Surpass booking and shipment targets for the assigned territory.
• Manage and grow direct customer accounts, distributors and design engineers.
• Prepare detailed proposals and quotations following Armstrong’s sales process.
• Develop and execute sales and marketing campaigns to boost brand loyalty and margins.
• Maintain accurate CRM records, produce bi‑weekly market activity reports, and monitor competitive activities.
• Visit consulting firms, mechanical engineers and building owners weekly to expand the sales funnel.
• Collaborate with internal teams to create territory plans, sales forecasts and best‑practice processes.

Required profile

• University degree in Mechanical or Electrical Engineering.
• Minimum 5 years of direct B2B sales experience, preferably in HVAC solutions.
• Proven track record of exceeding sales targets and driving revenue growth.
• Willingness to travel up to 70% of the time.

Required skills

• In‑depth knowledge of HVAC solutions and systems.
• Experience with HVAC product selection software.
• Proficiency in using CRM tools for sales tracking and forecasting.
• Strong command of Microsoft Office 365 for reporting and presentations.