Brand Strategist – Digital & Content Strategy

About the role

We are looking for a strategic and creative Brand Strategist to shape our digital and content initiatives. You will design and execute integrated campaigns that align with brand objectives and resonate with target audiences across multiple channels.

Key responsibilities

• Develop and lead integrated content strategies for social media, websites, email and other digital platforms.
• Identify emerging trends and leverage them to boost brand visibility and engagement.
• Collaborate with design, SEO, SEM, analytics and content teams to deliver cohesive brand experiences.
• Create content calendars and campaign narratives that reflect brand tone and goals.
• Monitor performance metrics and refine strategies for optimal results.
• Maintain consistency in messaging and visual language across all touchpoints.
• Ideate and execute campaigns that drive conversation, conversion and community growth.

Required profile

• Proven experience in digital content strategy, brand storytelling or related roles.
• Strong understanding of digital platforms, content ecosystems and consumer behavior.
• Excellent written and verbal communication with a creative edge.
• Ability to blend data insights with creative thinking.
• Proactive, self‑starter attitude with solid project‑management skills.
• Up‑to‑date with digital, content and social trends.

Required skills

What we offer

• A collaborative, fast‑paced, idea‑driven work environment.
• Opportunities to work on high‑impact projects for leading brands.
• Creative freedom and ownership of your work.
• Chance to be part of a team redefining digital marketing in India.