Area Sales Manager – Converter Market (South)

About the role

The Converter Specialist drives profitable growth in the South region by acquiring new customers, expanding wallet share with existing accounts, and delivering value through application‑based solutions.

Key responsibilities

• Achieve monthly, quarterly and annual revenue and product‑mix targets while driving new business development through prospecting and pipeline management.
• Conduct regular customer visits, technical demos, trials and joint application development to showcase adhesives and tape solutions.
• Manage territory coverage, call cycles and maintain a healthy opportunity funnel using the designated CRM system.
• Prepare and negotiate proposals within pricing guardrails, ensure on‑time invoicing, collections and monitor competitor activity.

Required profile

• Bachelor’s degree in engineering, science or business (mechanical, chemical or production preferred) or equivalent experience.
• 3–7 years of field sales experience in industrial/B2B environments, preferably with adhesives, tapes or converter business.
• Proven track record in solution selling, negotiation and closing.

Required skills

• Proficiency with CRM systems (e.g., Salesforce).
• Advanced Excel for data‑driven forecasting.
• Knowledge of converter and automation processes, adhesives/tapes solutions and bonding mechanisms.