Area Manager – Sales

About the role

Bosch is seeking an experienced Area Manager – Sales to drive business growth across a defined region in India. You will be responsible for implementing sales strategies, managing product portfolios, and expanding workshop and retail channels.

Key responsibilities

• Implement the sales strategy for the area to achieve total gross sales targets.
• Set and monitor sales targets for trade customers to increase market share.
• Supervise product portfolio programs to ensure the desired sales mix.
• Assess and collect receivables, managing coverage days, security index and overdue percentages.
• Develop workshop business to generate secondary turnover growth.
• Execute secondary and tertiary trade programs to boost retail sales and distribution depth.

Required profile

• B.E/B.Tech (preferably from a premier institute); MBA in Marketing is desirable.
• 2‑5 years of experience in aftermarket sales, preferably in automotive, automobile or FMCG sectors.
• 3+ years of experience in sales and distribution.

Required skills