Area Sales Manager

About the role

The Area Sales Manager will lead ABHFL’s sales initiatives across retail, institutional and builder segments, driving loan book growth and ensuring high‑quality customer relationships. This role is pivotal to achieving the company’s aggressive expansion targets in the housing finance market.

Key responsibilities

• Develop and execute sales strategies to increase loan disbursements across salaried, self‑employed, institutional and builder customers.
• Achieve revenue and profitability targets while maintaining low delinquency rates.
• Build and nurture relationships with key stakeholders, including individual borrowers, corporate clients and construction partners.
• Ensure compliance with statutory, regulatory and internal risk‑management guidelines.
• Monitor market trends in affordable housing and self‑employed segments to capture new opportunities.
• Lead, coach and motivate a regional sales team to meet performance metrics.

Required profile

• Bachelor’s degree in Business, Finance, Economics or a related field.
• Proven sales experience in housing finance, banking or related financial services.
• Strong understanding of loan products such as home loans, loan‑against‑property, construction finance and lease‑rental discounting.
• Demonstrated ability to manage P&L and drive business growth.
• Excellent relationship‑building and negotiation skills.
• Knowledge of Indian regulatory environment governing housing finance.

Required skills