Senior Executive - Sales (Retail)

About the role

As a Senior Executive – Sales (Retail) at NEDS, you will lead the development and execution of sales strategies within the electrical industry. You will be responsible for driving revenue growth, expanding the customer base, and ensuring high levels of customer satisfaction.

Key responsibilities

• Develop and implement sales plans to meet or exceed revenue targets.
• Identify and pursue new business opportunities in the electrical sector.
• Build and maintain strong relationships with electricians, retailers, and independent businesses.
• Negotiate, close deals and provide after‑sales support.
• Monitor market trends and competitor activities.
• Collaborate with marketing to create promotional campaigns.
• Analyse sales data and report regularly to management.
• Train and mentor junior sales executives.
• Ensure compliance with company policies and procedures.

Required profile

• Bachelor’s or Master’s degree in Business Administration, Sales or a related field.
• Minimum 5 years of sales experience, preferably in the electrical industry.
• Proven track record of achieving sales targets.
• Strong communication, negotiation and analytical abilities.
• Self‑motivated with the ability to manage a diverse sales portfolio.
• Willingness to travel for business purposes.

Required skills