Global Product Marketing

About the role

Applied Materials is a global leader in materials engineering solutions that enable the production of chips and advanced displays. The company designs, builds and services cutting‑edge equipment for semiconductor and display manufacturing, and is seeking a Global Product Marketing professional to help shape go‑to‑market strategies.

Key responsibilities

• Analyze market trends, customer data, and competitive landscape to inform GTM strategies.
• Perform TAM, SAM, SOM assessments and conduct ROI analysis versus existing technology.
• Perform basic pricing studies and recommend pricing plans.
• Study third‑party reports and incorporate findings into GTM strategy.
• Collaborate with product, marketing, and sales teams to align GTM efforts.
• Monitor KPIs such as adoption rates, conversion metrics, and revenue impact.
• Create marketing collateral material for customer presentations.
• Assist in developing customer personas and journey mapping.

Required profile

• Complete analysis of market trends, customer data, and competitive landscape.
• Perform TAM, SAM, SOM assessments and ROI analysis.
• Conduct basic pricing studies and recommend pricing plans.
• Study third‑party reports and incorporate them into GTM strategy.
• Create KPIs such as adoption rates, conversion metrics, and revenue impact.
• Generate marketing collateral material for customer presentations.

What we offer

• Supportive work culture that encourages learning, development and career growth.
• Health and wellbeing programs and benefits supporting personal and professional growth.