B2B Sales Executive

About the role

The B2B Sales Executive is a full‑time, on‑site position based in Delhi. You will be responsible for identifying and acquiring new corporate, institutional and channel‑partner customers while nurturing long‑term relationships with existing accounts. The role involves end‑to‑end sales management, collaboration with operations and marketing, and contributing to Basil’s rapid expansion plans.

Key responsibilities

• Prospect and generate leads across corporate offices, institutions and channel partners.
• Conduct sales meetings, product presentations and negotiate contracts and pricing.
• Manage the complete sales cycle from initial contact to order fulfillment.
• Collaborate with operations and marketing teams to ensure smooth order processing.
• Track sales performance, prepare accurate forecasts and reports.
• Gather market insights, represent Basil at relevant events and support strategic initiatives.

Required profile

• Proven B2B sales experience, preferably in food, FMCG, hospitality or related consumer sectors.
• Strong abilities in lead generation, CRM and pipeline management.
• Demonstrated skill in delivering sales presentations, negotiating contracts and closing deals.
• Solid understanding of sales metrics, forecasting and basic commercial pricing principles.
• Excellent communication, self‑motivation, ownership and resilience in a fast‑paced environment.
• Bachelor’s degree in Business, Marketing, Hospitality Management or related field preferred.
• Fluency in English and Hindi; additional regional languages are a plus.

Required skills

• CRM software
• Sales tracking software
• Microsoft Office (standard office tools)