Marketing Research & Content Specialist

About the role

We are seeking a Marketing Research & Content Specialist to create and manage compelling B2B content for Avathon’s AI-driven industrial platform. You will work closely with sales, product, and marketing teams to translate complex AI and industry data into clear, engaging materials that support lead generation and brand positioning.

Key responsibilities

• Monitor competitor strategies, products and marketing efforts to identify market opportunities.
• Translate complex data into easy‑to‑understand reports, graphs, and presentations for stakeholders.
• Develop and execute content that showcases Avathon’s AI products for marketing and sales initiatives.
• Research and compile information to prepare moderately complex documents such as white papers and blog posts.
• Maintain a library of current content and ensure timely updates.
• Predict future sales trends, identify customer needs and content gaps, and recommend new content formats and channels.
• Ensure consistency across all content in style, tone, format, nomenclature, and brand voice.

Required profile

• 5+ years of content writing experience, preferably in AI or enterprise technology.
• Degree in Marketing, English, Communications, Journalism or related field.
• Understanding of data science, advanced analytics or related technologies.
• Experience conducting research using multiple reputable sources.
• Excellent written and verbal communication skills in English with strong grammar and attention to detail.
• Ability to work independently, manage time and collaborate with cross‑functional teams in a fast‑paced environment.

Required skills

• Proficiency with Microsoft Office suite.