Zonal Merchant Lead

About the role

The Zonal Merchant Lead is responsible for driving merchant acquisition and activation across a defined geographic circle. This role ensures the brand’s visibility in the marketplace, supports cross‑functional teams, and leads a team of merchant executives to achieve growth targets.

Key responsibilities

• Acquire new merchants (both small and large‑format retail) within the assigned circle.
• Activate merchants and ensure they meet throughput and unique‑customer targets.
• Maintain brand visibility in the market and monitor competitor activities.
• Coordinate with marketing, MIS, and sales teams to secure necessary support for merchant initiatives.
• Plan and execute strategies to meet acquisition, activation, and revenue goals.
• Train, develop, and mentor team leads and merchant executives.
• Provide regular updates to management on market dynamics and performance.

Required profile

• Strong knowledge of the local geography to allocate resources effectively.
• Proven experience in merchant acquisition and activation.
• Ability to lead and develop a sales team.
• Excellent coordination skills with cross‑functional departments.

Required skills

What we offer

• Opportunity to lead a high‑impact merchant team.
• Exposure to a fast‑growing retail ecosystem.
• Collaborative work environment with cross‑functional support.