Social Media Manager

About the role

The City Palace Museum in Jaipur seeks a dynamic Social Media Manager to shape and execute its social media strategy across multiple brands. You will create compelling content, engage online communities, and support the museum’s mission of preserving and promoting cultural heritage.

Key responsibilities

• Develop and implement social media strategies aligned with each brand’s goals and audience.
• Monitor trends, tools, and emerging platforms, recommending innovative approaches.
• Create and curate text, images, videos, and infographics for Facebook, Instagram, X, YouTube, and LinkedIn.
• Collaborate with copywriters, designers, and studio teams to ensure consistent brand voice.
• Manage online communities, respond to comments and enquiries, and oversee online reputation management.
• Track, analyse, and report on reach, engagement, conversions, and other key metrics.

Required profile

• Bachelor’s degree in Marketing, Mass Communications, Journalism or a related field.
• 2–3 years of experience managing social media for multiple brands, preferably in hospitality, cultural institutions, luxury or lifestyle sectors.
• Proven ability to produce engaging visual and written content.
• Strong editorial judgement and storytelling skills.

Required skills

• Facebook
• Instagram
• X (formerly Twitter)
• YouTube
• LinkedIn
• Social media management tools
• Analytics tools