Social Media Manager – Corporate Brand

About the role

The Social Media Manager will lead the corporate social presence for Godrej Enterprises Group, shaping content strategy and driving engagement across key platforms. You will work closely with business units and the marketing team to ensure consistent brand messaging and a strong online reputation.

Key responsibilities

• Develop and execute a social media content strategy aligned with corporate brand positioning.
• Plan, launch, and analyse at least three major social media campaigns each year.
• Manage editorial calendars and publish content on LinkedIn, Instagram, and other relevant channels.
• Monitor brand mentions, respond to comments and messages, and handle reputation issues promptly.
• Collaborate with cross‑functional teams to gather content, produce assets, and amplify user‑generated material.
• Track, report, and analyse key metrics such as reach, engagement, and sentiment to inform strategy.

Required profile

• Minimum 8 years of experience in social media management, online reputation, and analytics.
• Graduate degree in any discipline; MBA, PGDM in Marketing, or a certification/diploma in Digital Marketing is preferred.
• Proven ability to lead campaigns and work with multiple stakeholders.

Required skills

• LinkedIn
• Instagram
• Social media analytics tools