SEO Specialist – On-site (2-5 yrs experience)

About the role

Portalwiz Technologies is looking for an SEO Specialist to boost organic visibility and drive qualified traffic to our web properties. You will work on‑site in Pune, collaborating closely with content and development teams.

Key responsibilities

• Conduct keyword research, competitor analysis, and comprehensive SEO audits.
• Optimize on‑page elements such as meta tags, content, internal linking, and site architecture.
• Implement off‑page strategies, including link building and outreach campaigns.
• Improve technical SEO aspects like site performance, crawlability, and indexing.
• Monitor rankings, organic traffic, and user engagement using Google Search Console and GA4.
• Identify and resolve SEO issues that affect site performance.
• Partner with content creators to produce SEO‑optimized blogs and landing pages.
• Stay current with Google algorithm updates and industry best practices.

Required profile

• 2–5 years of hands‑on SEO experience (on‑page, off‑page, technical).
• Demonstrated success in increasing organic traffic, rankings, or domain authority.
• Strong analytical mindset with attention to detail.
• Excellent written communication skills.

Required skills

• Google Search Console
• Google Analytics 4 (GA4)
• SEMrush
• Ahrefs
• Moz
• Screaming Frog
• WordPress
• Shopify
• Basic HTML and CMS knowledge