Influencer Marketing Executive

About the role

We are looking for an Influencer Marketing Executive to lead end‑to‑end influencer campaigns, nurture creator partnerships and boost the performance of our affiliate programme. The role combines strategic planning, hands‑on execution and data‑driven optimisation to increase traffic, sales and brand engagement.

Key responsibilities

• Identify and build relationships with micro and macro influencers across beauty, fashion and lifestyle segments.
• Negotiate collaborations, affiliate deals and promotional activities while ensuring compliance with brand guidelines.
• Plan, launch and manage affiliate‑driven campaigns, tracking progress and reporting performance metrics to stakeholders.
• Analyse campaign data to assess effectiveness, pinpoint improvement areas and recommend optimisation strategies.
• Collaborate with marketing, content, e‑commerce and tech teams to ensure seamless campaign execution and resolve platform issues.
• Monitor industry trends, competitor affiliate programmes and emerging influencer opportunities.

Required profile

• 1–4 years of experience in influencer marketing or digital marketing.
• Understanding of affiliate marketing tools, platforms and performance metrics.
• Excellent communication and negotiation abilities.
• Data‑driven mindset with the capacity to interpret analytics.
• Passion for beauty, fashion and lifestyle content is a plus.

Required skills