Email Marketing Specialist
gartner · Gurgaon
Job description
About the role
Gartner's Global Sales Strategy & Operations (GSSO) team supports its global sales force of more than 5,000 associates, which generates about $4.9B in annual revenue. The Global Marketing team inside GSSO designs digital and in-person programs that attract, engage and convert prospects. This Email Marketing Specialist joins the Digital Acquisition team and organises and manages email communications to clients and prospects.
Key responsibilities
- Manage the deployment of inbound and outbound email communications
- Create HTML files for email deployment and set up, test and deploy emails tied to specific lists
- Assist with distribution list creation and alignment, and help maintain the communications calendar
- Contribute to production tracking reports and conduct QA/QC
- Work with stakeholders to gather campaign requirements and reach the right audiences at the right times
- Analyse email effectiveness, create reports and dashboards on email and web product performance, and recommend improvements
Required profile
- Bachelor's degree in arts or sciences
- Minimum 2 years of industry experience
- Experience working with global stakeholders
- Excellent oral and written communication, attention to detail and client service ethic
- Ability to manage tasks from start to finish with strict adherence to deadlines
Required skills
- Good Excel skills, including formulas and formatting
- Experience with Eloqua or a similar marketing automation tool
- HTML experience preferred
What we offer
- Competitive salary, generous paid time off and charity match program
- Group medical insurance, parental leave and Employee Assistance Program
- Collaborative, diverse culture and professional development opportunities
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Published 11 hours ago
Expires 1 month from now
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gartner
Gurgaon
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