Digital Marketing Specialist

About the role

Jeweltech International is seeking a Digital Marketing Specialist to lead online campaigns that promote its jewellery‑making tools and equipment. Based on‑site in Jodhpur, the specialist will enhance brand visibility and drive customer acquisition across digital channels.

Key responsibilities

• Plan, execute and optimise digital marketing campaigns for product promotion.
• Manage and grow social media accounts, creating engaging content.
• Monitor web analytics, track key performance indicators and generate performance reports.
• Coordinate online promotions, paid advertising and email marketing initiatives.
• Collaborate with sales and product teams to align marketing activities with business objectives.
• Stay updated on digital marketing trends and recommend improvements to increase reach.

Required profile

• Proven experience in digital, online and social media marketing.
• Strong communication skills and ability to work on‑site in Jodhpur.
• Ability to manage multiple projects, meet deadlines and thrive in a fast‑paced environment.
• Bachelor’s degree in Marketing, Business, Communications or related field, or equivalent practical experience.
• Prior experience in B2B or industrial product marketing is a plus.

Required skills

• SEO and SEM knowledge.
• Email marketing and content creation.
• Proficiency with Google Analytics.
• Experience using Meta Ads Manager.
• Familiarity with basic design or content creation tools.
• Social media platform management.