Digital Marketing Executive (Kochi)

About the role

We are looking for a Digital Marketing Executive to join our team in Kochi. In this full‑time on‑site position you will manage social media channels, create content and run paid campaigns for a portfolio of client brands, directly linking your work to measurable results.

Key responsibilities

• Plan, schedule and publish posts on Instagram, Facebook, LinkedIn and X for multiple client accounts.
• Develop monthly content calendars and collaborate with the design team on creatives.
• Set up, run and optimise Google Ads (Search, UAC/App) and Meta Ads campaigns.
• Monitor key metrics such as CPI, CPC, CTR and ROAS, adjusting targeting, creatives and budgets accordingly.
• Track performance using Google Analytics, Meta Business Suite and attribution tools like AppsFlyer.
• Prepare clear monthly reports for clients outlining results, insights and recommendations.
• Stay updated on platform changes, ad policy updates and emerging format trends.

Required profile

• 0–2 years of experience in digital marketing (internships, freelance projects or personal work are acceptable).
• Strong written English for captions and client‑facing reports.
• Comfortable working with numbers and interpreting campaign dashboards.
• Interest in marketing, communication and social media.

Required skills

• Google Ads (Search, UAC/App campaigns)
• Meta Ads (Facebook, Instagram, LinkedIn, X)
• Google Analytics
• AppsFlyer or similar attribution/MMP tools
• Basic design tools such as Canva or Figma