Campaign, Programs & Events Manager – GCC Programs

About the role

Snowflake is looking for a Campaign, Programs and Events Manager to drive enablement and awareness activities for the GCC ecosystem in India. You will design and execute multi‑channel marketing programs that generate pipeline, move prospects through the sales cycle, and build strong customer relationships. The role requires close collaboration across partner, education, account‑based marketing and sales teams.

Key responsibilities

• Lead and execute Go‑to‑Market strategies and integrated multi‑channel campaigns, including events of all sizes.
• Collaborate with partner, education, account‑based marketing and sales teams to drive customer engagement and market awareness in India.
• Plan and run large‑scale in‑person and virtual programs for skills development.
• Own budget execution, vendor management (POs, invoices, onboarding) and ensure projects stay on schedule.
• Set goals, define metrics, track lead flow and report on campaign performance and ROI.

Required profile

• 8‑10+ years of B2B multi‑channel marketing experience in enterprise software/SaaS.
• Bachelor’s degree in Marketing, Business Administration or related field.
• Proven ability to work with technical and non‑technical audiences and to influence cross‑functional stakeholders.
• Strong project‑management, organizational and analytical skills.

Required skills

• Salesforce
• Marketo
• Wordpress
• AWS (Amazon Web Services)
• Google Cloud Platform
• Dataiku
• H2O