SEO Manager (Shopify E‑commerce)

About the role

Trumpet Media is seeking an experienced SEO Manager to lead Shopify‑based e‑commerce SEO for luxury and fast‑fashion D2C brands. You will shape search strategies that drive traffic, improve rankings, and increase revenue for high‑profile clients.

Key responsibilities

• Master Shopify URL structure, optimize product and collection pages, and resolve duplicate content issues.
• Conduct high‑intent keyword research, craft SEO‑friendly product titles, meta descriptions, alt text, and internal linking frameworks.
• Develop fashion‑specific SEO tactics, including rich snippets, schema markup, and style‑guide content clusters.
• Implement mobile‑first SEO, page‑speed enhancements, lazy loading, and image compression for optimal UX.
• Manage technical SEO tasks such as crawl error fixes, redirects, faceted navigation handling, and canonical tag strategy.
• Lead backlink acquisition through fashion & lifestyle PR outreach, influencer mentions, and high‑authority media placements.
• Track performance using Google Search Console, GA4, Shopify reports, and Looker Studio dashboards.
• Collaborate with page‑builder tools (PageFly, Shogun) and run A/B tests without harming crawlability.

Required profile

• 4+ years of SEO experience for e‑commerce brands, preferably agency background.
• Proven ability to multitask and deliver results in a fast‑growing environment.
• Strong verbal, written, and organizational communication skills.

Required skills

• Shopify SEO
• Keyword research & on‑page optimization
• Technical SEO (crawl errors, redirects, canonical tags)
• Mobile SEO & page‑speed optimization
• CRO, lazy loading, image compression
• Rich snippets & schema markup
• Backlink building & PR outreach
• Google Search Console, GA4, Looker Studio
• PageFly, Shogun, A/B testing

What we offer

• Competitive salary with performance‑based incentives
• Opportunity to work with top D2C brands like Uber and Swiggy
• Flexible work environment in a fast‑growing agency