SEO Analyst

About the role

Yes Media, a leading digital marketing agency, is looking for a full‑time SEO Analyst to join its on‑site team in Tiruchirappalli. You will work closely with content and marketing teams to boost organic visibility for a diverse portfolio of clients.

Key responsibilities

• Conduct keyword research and identify content gaps.
• Optimize on‑page elements such as meta tags, headings, content, and internal linking structures.
• Monitor website performance using web‑analytics tools and prepare regular performance reports.
• Identify and implement opportunities for organic growth.
• Manage ethical link‑building campaigns and conduct competitive analysis.
• Stay up‑to‑date with search‑engine algorithm changes and industry trends.

Required profile

• Strong analytical thinking, attention to detail, and problem‑solving abilities.
• Effective communication and ability to collaborate with cross‑functional teams.
• Relevant education in Marketing, Communications, IT, or equivalent practical experience.
• Prior experience in an SEO or digital‑marketing role, preferably within an agency.

Required skills

• Keyword research tools (e.g., Ahrefs, SEMrush, Moz).
• On‑page SEO techniques.
• Link‑building strategies.
• Web‑analytics platforms (Google Analytics, Google Search Console).
• Basic Excel or Google Sheets for data analysis.