Senior Field and Partner Marketing Manager – APAC
Cast AI · APAC; India
Job description
About the role
The Field Marketing Team bridges corporate marketing with regional sales goals, directly impacting pipeline and revenue. The team creates and influences sales pipeline, localizes GTM strategy, drives conference and event execution, runs ABM campaigns, and engages partners across APAC.
Key responsibilities
- Develop and execute a comprehensive Field and Partner Marketing strategy for the APAC region in close collaboration with Sales and Partner teams.
- Own end‑to‑end execution of first‑ and third‑party events, including logistics, vendor coordination, budget management, and onsite presence.
- Manage the full lifecycle of conference sponsorships from contract and payment processing to content preparation and post‑event follow‑up.
- Design and run tailored ABM campaigns for high‑priority accounts, working closely with Sales to drive pipeline and deal acceleration.
- Lead regional partner marketing initiatives.
- Track performance metrics, report on ROI, and iterate based on insights to continuously improve regional marketing impact.
Required profile
- 5 to 7+ years of experience in Field Marketing, preferably in the tech or SaaS space.
- Proven track record of managing complex events and integrated campaigns across the APAC region.
- Strong project‑management skills with the ability to manage multiple workstreams, budgets, and deadlines.
- Excellent collaboration experience working cross‑functionally with Sales, Marketing, and external partners.
- Analytical mindset with experience using martech tools to track, report, and optimize marketing performance.
- Experience running ABM programs for strategic enterprise accounts.
Required skills
- Hubspot
- Splashthat
- Luma
- Salesforce
- Tableau
- Google Workspace
- Slack
What we offer
- Flexible, remote‑first global environment.
- Equity options.
- Fast‑paced workflow with quick feedback; most feature projects completed in 1‑4 weeks.
- 10% of work time dedicated to personal projects or self‑improvement.
- Learning budget for professional and personal development, including access to international conferences and courses.
- Annual hackathon to spark new ideas and strengthen team bonds.
- Team‑building budget and company events.
- Equipment budget to ensure you have everything you need.
- Extra days off to maintain a healthy work‑life balance.
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Published 1 week ago
Expires 1 month from now
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Cast AI
APAC; India