Senior Executive - Public Relations

About the role

We are seeking a Senior Executive – Public Relations to join our BFSI vertical in Delhi. The role focuses on designing and executing PR strategies for banking, financial services and FinTech clients, while managing media relationships and client communications.

Key responsibilities

• Develop and execute PR campaigns for BFSI and FinTech clients.
• Build and maintain strong relationships with journalists, editors, and relevant media outlets.
• Drive media outreach, story pitching, interviews, and thought‑leadership opportunities.
• Prepare press releases, media briefs, pitches and other communication materials.
• Track industry trends, news and competitor activity to identify PR opportunities.
• Support client communication, reporting and day‑to‑day account management.
• Coordinate with internal teams to ensure timely and effective campaign execution.
• Monitor media coverage and prepare regular reports and insights for clients.

Required profile

• 2–4 years of experience in Public Relations, preferably with BFSI/FinTech/Financial Services clients.
• Strong understanding of the BFSI media landscape and industry trends.
• Excellent written and verbal communication skills.
• Proven media relations and pitching capabilities.
• Good client servicing and coordination skills.
• Ability to manage multiple accounts and deliverables in a fast‑paced environment.

Required skills