Search Engine Optimization Specialist

About the role

We are seeking a hands‑on SEO Specialist to accelerate our organic growth. You will own the end‑to‑end SEO process, from technical audits to content optimisation, while staying ahead of emerging search trends such as AI‑driven search.

Key responsibilities

• Develop and execute SEO strategies that improve organic visibility and generate qualified leads.
• Conduct keyword research, competitor analysis and opportunity mapping.
• Perform on‑page, off‑page and technical SEO tasks, including site audits, indexing issues and performance optimisation.
• Collaborate with the in‑house content team to plan and optimise SEO‑driven content.
• Lead initiatives around emerging paradigms such as Entity Understanding (EU) and Generative Engine Optimization (GEO).
• Monitor rankings, traffic and performance metrics, delivering actionable insights.
• Coordinate with external SEO partners while independently handling implementation.
• Stay updated on algorithm changes, AI‑driven search trends and industry best practices.

Required profile

• 1–4 years of hands‑on SEO experience.
• Self‑starter with the ability to translate strategy into execution independently.
• Curious and adaptable to evolving search ecosystems, including AI and generative search.
• Interest in media, entertainment or talent industries is a plus.

Required skills

• Strong understanding of technical SEO.
• Proficiency with Google Search Console.
• Experience using GA4 for analytics.
• Hands‑on experience with SEO tools such as Ahrefs and SEMrush.

What we offer

• Competitive CTC aligned with industry standards and candidate experience.
• Opportunity to work on cutting‑edge SEO projects in a dynamic media environment.
• Location in Wadala East, Mumbai with a collaborative onsite team.