Search Engine Optimization Specialist

About the role

We are looking for a motivated Search Engine Optimization Specialist to join our Jabalpur office. The role focuses on increasing organic visibility for our clients by applying proven SEO techniques and data‑driven analysis.

Key responsibilities

• Conduct comprehensive keyword research to identify high‑value search terms.
• Perform full SEO audits and evaluate website compliance with best practices.
• Develop and execute link‑building campaigns, managing backlink profiles.
• Optimize on‑page elements such as meta tags, headings, and content structure.
• Use web analytics tools to monitor traffic, rankings, and conversion metrics.
• Collaborate with internal teams to align SEO strategies with broader marketing goals.

Required profile

• Experience with keyword research and on‑page SEO implementation.
• Knowledge of conducting SEO audits and understanding of search engine ranking factors.
• Proven ability to run effective link‑building initiatives.
• Familiarity with Google Analytics or similar analytics platforms.
• Strong analytical mindset, attention to detail, and problem‑solving skills.
• Ability to work collaboratively in an office environment.
• Preferably pursuing or recently completed a degree in Marketing, IT, Computer Science, or a related field.

Required skills

• Keyword research
• On‑page SEO optimization
• SEO audit execution
• Link‑building and backlink management
• Google Analytics