Search Engine Optimization Executive

About the role

The Search Engine Optimization Executive will join the marketing team at Acharya Bangalore Business School to boost the institution’s online visibility. Working on‑site in Bengaluru, you will develop and execute SEO strategies that drive organic traffic and support the school’s digital growth.

Key responsibilities

• Conduct comprehensive keyword research to identify high‑value search terms.
• Implement on‑page SEO tactics, including meta‑tags, content optimization, and internal linking.
• Develop and manage link‑building campaigns to acquire quality backlinks.
• Perform regular SEO audits and analyze website performance metrics.
• Monitor industry trends and algorithm updates to keep strategies current.
• Collaborate with the broader marketing team to align SEO efforts with social media and overall branding initiatives.

Required profile

• Bachelor’s degree in Marketing, Digital Media, Computer Science or a related field (preferred).
• Relevant certifications in SEO or digital marketing (e.g., Google, HubSpot) are a plus.
• Strong analytical mindset with attention to detail.
• Excellent communication and project management abilities.

Required skills

• Keyword research
• On‑page SEO
• Link building
• SEO audits
• Google Analytics
• Google Search Console
• Other SEO optimization platforms
• Social media marketing integration