Program Manager – Advertising Solutions

About the role

Amazon Ads is seeking a Program Manager to lead go‑to‑market initiatives for a suite of advertising insight and account‑management solutions. You will work closely with product, engineering, sales and learning teams to drive product adoption, educate advertisers and agencies, and channel customer feedback into product enhancements.

Key responsibilities

• Own and execute GTM strategies for multiple ad product solutions across advertisers, agencies and internal stakeholders.
• Design and run continuous education programs, trainings and engagement campaigns to increase product usage.
• Collect and analyse customer feedback at scale, translating insights into feature requests for the tech team.
• Collaborate with marketing, sales and L&D to create awareness and adoption programs.
• Maintain metrics and dashboards to monitor adoption, engagement and impact.

Required profile

• 3+ years of program or project management experience, preferably in advertising or technology.
• Proven ability to work cross‑functionally with both technical and non‑technical teams.
• Strong ownership, bias for action and ability to thrive in ambiguous environments.
• Excellent presentation skills, capable of influencing senior leaders without direct authority.
• Analytical mindset with experience using data to drive improvements.

Required skills

• AI fluency for automating processes and leveraging data insights.
• Data analysis and metric‑driven decision making.