Content Executive

About the role

We are looking for a Content Executive to shape and share the vibrant food and lifestyle scene of Ahmedabad. You will create engaging written and video scripts for our Instagram pages, helping our audience discover the best restaurants, events and cultural experiences.

Key responsibilities

• Monitor Ahmedabad’s food, lifestyle and entertainment trends and turn them into compelling written posts and reels.
• Collaborate with the team to design content strategies that boost follower growth and engagement.
• Attend restaurant openings, tastings and events to gather first‑hand material for content.
• Write, edit and proofread scripts and posts, ensuring they match the brand voice and Instagram guidelines.
• Manage the content calendar and ensure timely delivery of all pieces.
• Track performance metrics, analyse results and recommend optimisation tactics.

Required profile

• Demonstrated experience in content writing, preferably in lifestyle or hospitality.
• Comfortable appearing on camera or having experience as an anchor, host or presenter.
• Strong command of English with excellent grammar and attention to detail.
• Passion for exploring Ahmedabad’s food, culture and entertainment scenes.
• Proficiency with social media platforms and content management tools.
• Basic understanding of SEO and keyword research.

Required skills

• SEO
• Keyword research
• Content management
• Social media platforms