B2B Marketing Lead – Mumbai

About the role

We are seeking an experienced and versatile India Business Marketing Lead to drive OpenAI’s enterprise and B2B marketing strategy in India. This critical leadership role requires a full‑stack B2B marketer with strong judgment of the Indian market, capable of operating across enterprise, startup, developer, and partner audiences, building foundational capabilities, and delivering high‑impact programs that support revenue growth and long‑term trust.

Key responsibilities

• Lead the development and execution of India B2B marketing strategy aligned with global priorities and GTM objectives.
• Drive full‑funnel B2B programs across field marketing, content, events, executive engagement, and partner marketing.
• Partner closely with India GTM, Partnerships, Product Marketing, Communications, and Global Affairs to deliver integrated programs.
• Translate global B2B narratives into India‑specific execution for enterprise, startup, developer, and partner motions.
• Establish India marketing operating rhythms, including planning cycles, agency management, budget oversight, and performance measurement.
• Act as the India voice for B2B marketing, bringing market insight, trust signals, and local nuance into global strategy discussions.
• Build and scale foundational B2B marketing capabilities in India with an eye toward future team growth.

Required profile

• 10+ years of experience in B2B or integrated marketing, preferably in technology or high‑growth environments.
• Proven track record of building and executing B2B programs that support enterprise or partner‑led GTM motions in India or similarly complex markets.
• Strong understanding of India enterprise buying dynamics, including trust, regulation, partners, and SI ecosystems.
• Demonstrated ability to operate at both strategic and executional levels in fast‑moving, ambiguous environments.
• Experience collaborating with Sales, GTM, Partnerships, Product Marketing, and Communications teams in a matrixed organization.
• Excellent communicator and collaborator with strong stakeholder management and influence skills.
• Experience managing teams, agencies, vendors, and regional partners in India is preferred.