Performance Marketing Specialist (E‑commerce)

About the role

Join Hindustan Unilever Limited's E‑commerce team in Andheri, Mumbai as a Performance Marketing Specialist. You will own and optimise paid media campaigns across major online retailers such as Amazon and Flipkart, driving growth for our consumer‑goods brands.

Key responsibilities

• Plan, launch and manage performance marketing campaigns on Amazon AMS, Flipkart, Google Ads and other paid platforms.
• Analyse large data sets to uncover trends, insights and growth levers.
• Define and track relevant KPIs for both on‑ and off‑platform activities.
• Optimise media plans to maximise sales output and ROI.
• Run experiment pipelines, capture learnings and codify best practices.

Required profile

• 2‑4 years of experience in analytics, digital marketing or customer acquisition/retention for start‑ups or similar environments.
• Proficiency in MS Excel and MS PowerPoint.
• Hands‑on experience managing paid platforms such as Amazon AMS, Flipkart or Google Ads.
• Strong collaboration and stakeholder‑management abilities.
• Creative, analytical, brand‑obsessed mindset.

Required skills

• MS Excel
• MS PowerPoint
• Amazon AMS
• Flipkart advertising
• Google Ads
• Analytics
• Digital marketing