Social Media Marketing Executive

About the role

Rankraze Digital is looking for a creative and enthusiastic Social Media Marketing Executive to join its team in Chennai. The role covers managing social media platforms, creating engaging content and running campaigns to raise brand awareness and audience engagement. Candidates with 0-2 years of experience are encouraged to apply.

Key responsibilities

• Manage and grow the company's social media presence across multiple platforms
• Create engaging content including posts, reels, stories and short videos
• Plan and execute social media campaigns to improve brand awareness
• Schedule and publish content using social media management tools
• Monitor audience engagement and respond to comments and messages
• Collaborate with the design and marketing teams on campaign assets
• Track campaign performance and prepare monthly analytics reports
• Stay up to date with social media trends, tools and best practices

Required profile

• Experience in social media marketing; 0-2 years preferred
• Knowledge of current social media trends and algorithms
• Excellent communication and copywriting skills
• Ability to analyse campaign performance and generate reports
• Creative mindset, attention to detail and willingness to learn

Required skills

• Social media marketing, Instagram, Facebook, LinkedIn and YouTube marketing
• Canva, basic Adobe Photoshop and basic Adobe Premiere Pro
• Meta Business Suite and social media analytics
• Content writing and copywriting