SEO Specialist

About the role

We are looking for a data‑driven SEO Specialist to join our marketing team at Hexnode, the enterprise software division of Mitsogo. The role focuses on organic search strategy for a B2B SaaS product, aiming to increase qualified traffic, improve rankings, and support pipeline growth.

Key responsibilities

• Develop and execute comprehensive SEO strategies aligned with business goals.
• Conduct keyword, competitive, and content‑gap research to uncover growth opportunities.
• Optimize site architecture, landing pages, and content for search engines and user experience.
• Collaborate with content, product marketing, and web development teams to embed SEO best practices.
• Monitor performance using Google Analytics, Search Console, SEMrush, Ahrefs, and other tools.
• Perform technical SEO audits and recommend fixes for crawlability, indexation, and site speed.
• Lead link‑building initiatives to boost domain authority.
• Support international SEO, including hreflang tags and geo‑targeting.

Required profile

• 4–6 years of hands‑on SEO experience, preferably in a B2B SaaS environment.
• Proven record of increasing organic traffic and keyword rankings.
• Strong understanding of search engine algorithms and ranking factors.
• Excellent analytical, communication, and project‑management skills.

Required skills

• SEMrush
• Ahrefs
• Screaming Frog
• Moz
• WordPress or Webflow CMS
• HTML
• CSS
• Google Analytics
• Looker Studio (or similar)
• Google Search Console