SEO Specialist (Hybrid/On-site in Patiala)

About the role

We are seeking a passionate SEO Specialist to join our growing team in Patiala. You will be responsible for improving website visibility, driving organic traffic, and supporting our digital marketing initiatives.

Key responsibilities

• Develop and execute comprehensive SEO strategies.
• Conduct keyword research, competitor analysis, and on‑page/off‑page optimization.
• Perform technical SEO audits and implement corrective actions.
• Build high‑quality backlinks using ethical link‑building practices.
• Monitor performance with Google Analytics and Google Search Console.
• Track keyword rankings and prepare regular performance reports.
• Collaborate with content creators and developers to enhance site visibility.

Required profile

• 2–5 years of hands‑on SEO experience.
• Strong understanding of on‑page, off‑page, and technical SEO.
• Proficiency with SEO tools such as Ahrefs, SEMrush, or Screaming Frog.
• Familiarity with Google Analytics, Google Search Console, and keyword research tools.
• Excellent analytical, problem‑solving, and communication skills.

Required skills

• Ahrefs
• SEMrush
• Screaming Frog
• Google Analytics
• Google Search Console
• WordPress (basic)
• HTML/CSS (basic)

What we offer

• Competitive salary
• Career growth opportunities
• Supportive and collaborative work environment
• Exposure to diverse and exciting projects