Senior Graphic Designer – E‑commerce & Platform Visuals

About the role

Purplle is seeking a senior‑level graphic designer to own visual communication across its e‑commerce ecosystem. You will create high‑impact, conversion‑focused assets for the app, website, CRM, and performance‑marketing channels while safeguarding brand consistency.

Key responsibilities

• Design homepage creatives, campaign landing pages, category banners, offer strips, widgets and other merchandising assets for web and mobile.
• Produce CRM and retention creatives for email, push, WhatsApp and in‑app notifications.
• Develop static and motion ads for Meta, Google and other performance‑marketing platforms, optimizing for CTR and conversion.
• Translate campaign concepts into scalable design systems and collaborate with marketing, growth and content teams.
• Leverage AI tools (Midjourney, Firefly, ChatGPT) for rapid ideation and production.
• Manage multiple projects with quick turnaround, ensuring pixel‑perfect, production‑ready files.
• Mentor junior designers and uphold creative quality standards.

Required profile

• 4–7 years of graphic design experience, preferably in e‑commerce, beauty, fashion or D2C brands.
• Strong portfolio showcasing platform banners, CRM creatives and digital merchandising.
• Ability to thrive in a fast‑paced, high‑volume environment with meticulous attention to detail.

Required skills

• Advanced proficiency in Adobe Photoshop.
• Advanced proficiency in Adobe Illustrator.
• Advanced proficiency in Figma.
• Working knowledge of After Effects or Premiere Pro.
• Familiarity with AI‑assisted design tools such as Midjourney, Firefly or ChatGPT.