Search Engine Optimization Specialist

About the role

We are seeking a talented Search Engine Optimization Specialist to join our team in Calicut, Kerala. The successful candidate will drive organic growth by developing and executing SEO strategies, optimizing content, and collaborating with cross‑functional teams.

Key responsibilities

• Develop and implement SEO strategies to improve rankings and increase traffic.
• Conduct comprehensive SEO audits and identify areas for improvement.
• Perform keyword research and analysis to uncover high‑impact opportunities.
• Optimize website content, meta tags, and on‑page elements for SEO.
• Collaborate with the content team to produce SEO‑friendly articles, blogs, and product descriptions.
• Work with developers to resolve technical issues such as crawl errors, broken links, and page‑speed problems.
• Implement structured data, schema markup, and advanced SEO techniques.
• Plan and execute link‑building campaigns to boost domain authority.
• Track, analyze, and report on SEO performance using Google Analytics, SEMrush, Ahrefs, and Moz.
• Stay up‑to‑date with algorithm updates and industry trends.

Required profile

• Proven experience as an SEO specialist with a strong portfolio of successful projects.
• Excellent analytical skills and ability to interpret data for decision‑making.
• Creative mindset with strong content creation and optimization abilities.
• Ability to work independently, manage multiple projects, and meet deadlines.
• Strong attention to detail and high‑quality work standards.
• Effective communication and teamwork skills.

Required skills

• Google Analytics
• SEMrush
• Ahrefs
• Moz
• Basic HTML/CSS