Search Engine Optimization Executive

About the role

The Search Engine Optimization Executive will join PhiBuzz’s digital marketing team in Sahibzada Ajit Singh Nagar. This full‑time, on‑site position focuses on improving client website visibility, driving organic traffic, and delivering measurable ROI through data‑driven SEO strategies.

Key responsibilities

• Conduct keyword research, analyze search trends, and pinpoint optimization opportunities for client sites.
• Execute on‑page SEO tasks, including meta‑tag optimization, content refinement, internal linking, and site‑structure improvements.
• Manage link‑building campaigns, outreach, and backlink acquisition while adhering to search‑engine guidelines.
• Perform comprehensive SEO audits, monitor rankings, and track organic traffic performance.
• Prepare regular performance reports and present insights to stakeholders.
• Collaborate with content creators, designers, and social‑media teams to ensure cohesive digital strategies.
• Stay updated on algorithm changes, industry best practices, and emerging SEO tools.

Required profile

• Strong expertise in keyword research and SEO audits to identify technical and content gaps.
• Hands‑on experience with on‑page SEO, including meta optimization, content enhancement, site architecture, and internal linking.
• Proven link‑building skills, encompassing outreach, relationship management, and compliant backlink acquisition.
• Familiarity with social‑media marketing to support integrated campaigns.
• Proficiency with SEO tools such as Google Analytics, Google Search Console, keyword‑research platforms, and rank‑tracking software.
• Excellent analytical and reporting abilities, with clear communication of data‑driven insights.
• Bachelor’s degree in Marketing, Communications, IT, or a related field; prior SEO or digital‑marketing experience preferred.

Required skills

• Keyword Research
• SEO Audits
• On‑Page SEO (meta tags, content, site architecture, internal linking)
• Link Building & Outreach
• Social Media Marketing
• Google Analytics
• Google Search Console
• Rank‑Tracking Tools (e.g., Ahrefs, SEMrush)