Search Engine Optimization Executive

About the role

We are seeking a proactive SEO Executive to drive organic growth across our digital properties. The ideal candidate will have a solid grasp of on‑page, off‑page, technical, and local SEO, and will be comfortable working with analytics tools to measure impact.

Key responsibilities

• Conduct keyword research and competitor analysis to uncover opportunities.
• Optimize website content, meta tags, internal linking, and on‑page elements.
• Perform technical SEO audits, identify issues, and implement fixes.
• Manage Google Search Console and Google Analytics (GA4) to monitor performance.
• Build high‑quality backlinks and citations, including local citations.
• Enhance local SEO presence and manage Google Business Profiles.
• Track rankings, traffic, and overall SEO performance, producing regular reports.
• Collaborate with developers and content writers to ensure SEO best practices are applied.
• Stay current with Google algorithm updates and industry trends.

Required profile

• Strong understanding of SEO fundamentals and ranking factors.
• Experience using SEO tools such as Ahrefs, SEMrush, Screaming Frog, GSC, and GA4.
• Familiarity with WordPress and basic HTML.
• Knowledge of Core Web Vitals and technical SEO concepts.
• Excellent communication and reporting abilities.

Required skills

• On‑Page SEO
• Off‑Page SEO
• Technical SEO
• Local SEO
• Keyword research
• Content optimization
• Link‑building strategies
• Google Search Console
• Google Analytics (GA4)
• Ahrefs
• SEMrush
• Screaming Frog
• WordPress
• HTML
• Core Web Vitals