Sales Representative – Retail & Stockist Management (Allahabad)

About the role

We are looking for a dynamic Sales Representative to manage retail and stockist relationships in the Allahabad territory. The role involves driving secondary sales, supporting retailers, and ensuring a smooth supply chain across the assigned market.

Key responsibilities

• Serve at least two stockists by assigning 20‑30 retailers each.
• Appoint and onboard retailers within the designated territory.
• Conduct market scans by visiting every retail counter in the city.
• Generate secondary sales through retailers and identify new opportunities at raw sites such as KOTHI, HOUSE, and IHB.
• Collaborate with contractors and masons to generate sales from site visits.
• Arrange product samples and live demonstrations at customer sites.
• Organise in‑shop meetings and promotional activities.
• Communicate schemes and promotions to contractors and masons.
• Follow up with stockists and retailers to ensure a smooth supply chain.

Required profile

• Proven experience in retail or field sales, preferably in the construction or building materials sector.
• Strong knowledge of the local market and ability to manage multiple retailer relationships.
• Excellent communication and negotiation skills.
• Willingness to travel frequently within the assigned territory.
• Ability to coordinate with contractors, masons, and internal teams.

Required skills