Product Manager – Brand Management
Lupin · Mumbai
Job description
About the role
We are looking for a dynamic Product Manager to lead end‑to‑end brand management of an assigned portfolio. You will drive market share growth, therapy expansion and profitability while collaborating closely with cross‑functional teams.
Key responsibilities
- Identify market issues and opportunities, and design strategic, tactical and investment plans.
- Develop and execute robust brand plans based on internal and external analysis.
- Drive new product development and manage pre‑launch, launch and post‑launch activities.
- Monitor sales performance, market share trends and competitive landscape to generate actionable insights.
- Conduct field visits to gather therapy insights, customer feedback and competitive intelligence.
- Train and enable the field force through cycle meetings.
- Lead multi‑channel brand communication, including digital initiatives.
- Plan and manage conferences, promotional campaigns and scientific engagements.
- Ensure financial management of marketing initiatives within budget and timelines.
- Collaborate with Sales, Medical, Regulatory and other stakeholders for seamless execution.
Required profile
- More than 3 years of experience in product management, preferably in ophthalmology or anti‑VEGF therapies.
- Master’s degree in Business Management or related field; Bachelor’s in Business Administration or Science.
- Strong interpersonal, communication and stakeholder‑management abilities.
Required skills
- Advanced Microsoft Excel
- Advanced Microsoft PowerPoint
What we offer
- Opportunity to shape the growth of innovative therapies.
- Collaborative, cross‑functional work environment.
- Professional development and talent‑building initiatives.
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Published 1 month ago
Expires 5 days from now
52 views · 0 interested
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Lupin
Mumbai