Marketing Executive – Robotics & AI Products

About the role

The Marketing Executive will drive both digital and offline marketing initiatives for Toboids Automata’s portfolio of robotics, artificial intelligence, and automation solutions. Working closely with engineering, sales, and management, you will help shape the brand’s presence and generate qualified leads across diverse market segments.

Key responsibilities

• Plan and execute integrated marketing campaigns (online and offline) for robotics, AI and automation products.
• Manage social media channels, create engaging content, and maintain consistent brand communication.
• Develop product‑focused collateral such as brochures, presentations, website copy and promotional materials.
• Oversee product listings and marketing activities on e‑commerce platforms, including Amazon.
• Conduct market research, competitor analysis and identify new business opportunities.
• Generate and nurture leads through digital outreach, networking and events.
• Collaborate with sales and engineering teams to craft customer‑centric product messaging.
• Coordinate with colleges, manufacturers, partners and clients for exhibitions, workshops, product launches and demonstrations.
• Track campaign performance and contribute to improving brand visibility and business growth.

Required profile

• Graduate degree (BE/B.Tech, MBA, BBA, B.Sc or equivalent) in any stream.
• 0‑1 year of experience – freshers and early‑career candidates are welcome.
• Strong interest in technology, robotics, AI and automation.

Required skills

• Digital marketing and social media management.
• Content creation and copywriting.
• E‑commerce platform management (e.g., Amazon).
• Market research and competitor analysis.
• Lead generation and basic analytics.

What we offer

• Hands‑on exposure to cutting‑edge robotics, AI and automation projects.
• Opportunity to work with multidisciplinary engineering and product teams.
• Collaborative, innovation‑driven work environment.
• Professional growth in a fast‑growing technology company.