Digital Marketing Specialist

About the role

The Digital Marketing Specialist will drive the online presence of Hire22.ai, enhancing brand visibility across multiple digital channels. You will work closely with cross‑functional teams to design and execute data‑driven marketing campaigns that align with business objectives.

Key responsibilities

• Plan, launch and optimise digital marketing campaigns on social media, email, search and paid advertising platforms.
• Analyse performance metrics, generate reports and use insights to improve ROI.
• Collaborate with content creators to produce engaging assets that support marketing goals.
• Maintain and update the company website, ensuring SEO best practices are applied.
• Monitor industry trends and competitor activity to identify growth opportunities.
• Track user engagement and conversion data with analytics tools, providing actionable recommendations.
• Work with the design team to develop visually consistent digital assets.
• Ensure all digital activities comply with data‑protection regulations.

Required profile

• Bachelor’s degree in Marketing, Communications or a related field.
• At least 1 year of experience in digital marketing or a similar role.
• Strong analytical mindset with the ability to interpret data.
• Excellent written and verbal communication skills.
• Detail‑oriented, able to manage multiple projects simultaneously.

Required skills

• Google Analytics
• SEO tools
• Social media management software
• WordPress (CMS)
• HTML/CSS
• Google Ads