Associate Architect Braze

About the role

Dentsuaegis is hiring an Associate Architect for Braze in its DGS India office in Bengaluru (Manyata N1 Block). The role covers designing and managing the full Braze implementation and configuration lifecycle, from SDK implementation and APIs to app groups, segments, campaigns, canvas content cards and currents. It is a full-time permanent position.

Key responsibilities

• Design and manage the complete Braze implementation and configuration, including SDK, APIs, app groups, segments, campaigns, canvas content cards and currents.
• Work with the client during discovery to define use cases and implementation requirements, and document technical requirements for solution design.
• Act as technical liaison and consultant for the client's web and app developers and engineers.
• Develop code within the platform and architect and implement tags, SDKs, API connections and other connectors for data ingestion and campaign activation across digital channels.
• Conduct training, deliver presentations and lead meetings with clients and partners.
• Assist with pre-sales by meeting potential clients, understanding their needs and turning them into a proposal or Statement of Work.
• Manage project lifecycles (scoping, milestones, KPIs, delivery).

Required profile

• At least 3 to 4 years of experience with Braze and at least 4 years in implementation.
• Braze certification required; previously worked with clients on marketing automation projects covering data, segmentation and customer experience.
• Deep knowledge of internet technologies and system integration, and understanding of digital advertising and marketing KPIs.
• Experience collaborating with platform architects, and excellent written and verbal communication.
• Comfortable speaking publicly and interacting with C-level executives, marketers, developers, engineers, analysts and ad agencies.
• Ability to work across multiple projects and fluent in English.
• Shift timing in client-specific time zones (IST, GMT, EST, ANZ).

Required skills

• Braze (certified)
• Liquid for dynamic attributes and events
• API integrations, web programming, ETL configuration, mobile SDKs
• Good to have: Salesforce Marketing Cloud, tag management systems such as Google Tag Manager, MarTech challenges such as third-party cookies and privacy laws