SEO Specialist (International & E‑commerce)

About the role

We are looking for an SEO Specialist to lead international SEO projects, including lead generation, local SEO and e‑commerce SEO. The role requires hands‑on execution of on‑page, off‑page and technical SEO while leveraging AI tools for research and optimisation.

Key responsibilities

• Develop and implement SEO strategies for international clients across various industries.
• Execute on‑page, off‑page and technical SEO activities aligned with project goals.
• Drive lead‑generation SEO projects focused on traffic growth, keyword ranking improvements and conversion support.
• Manage local SEO and e‑commerce SEO campaigns effectively.
• Monitor keyword rankings, website traffic, technical issues and overall SEO performance.
• Analyse performance using Google Analytics, Google Search Console and other SEO tools.
• Communicate with clients, resolve queries and implement requested SEO changes promptly.
• Stay up‑to‑date with algorithm changes, SEO trends and best practices.
• Utilise AI tools to enhance keyword research, content planning, analysis, reporting and workflow efficiency.

Required profile

• Minimum 1 year of hands‑on SEO experience.
• Proven experience in lead‑generation, local and e‑commerce SEO projects.
• Ability to take ownership of projects and solve SEO challenges.
• Prior experience in team leadership is a plus.

Required skills

• On‑page SEO
• Off‑page SEO
• Technical SEO
• Google Analytics
• Google Search Console
• AI SEO tools
• Keyword research
• Competitive analysis
• SEO strategy development
• Lead‑generation SEO
• Local SEO
• E‑commerce SEO