Search Engine Optimization Specialist

About the role

Thinkcloudly, a global EdTech platform, is seeking an experienced SEO Specialist to boost its digital presence and attract high‑quality organic traffic across multiple websites. The role involves close collaboration with content, marketing, and development teams to ensure SEO best practices are embedded throughout the product ecosystem.

Key responsibilities

• Develop and execute comprehensive on‑page and off‑page SEO strategies to improve organic rankings.
• Conduct keyword research and competitor analysis to uncover growth opportunities.
• Optimize website content, metadata, landing pages, and blog articles for search engines.
• Perform technical SEO audits and work with developers to resolve issues affecting crawlability and indexation.
• Build high‑quality backlinks using ethical link‑building techniques.
• Monitor performance with Google Analytics, Google Search Console, SEMrush, Ahrefs, and other tools.
• Track keyword rankings, traffic, and conversions, and produce regular performance reports.
• Stay current with Google algorithm updates and implement industry‑leading SEO practices.

Required profile

• 2–3 years of hands‑on SEO experience.
• Strong analytical and problem‑solving abilities.
• Excellent communication and teamwork skills.

Required skills

• On‑Page, Off‑Page, Technical and Local SEO.
• Google Analytics, Google Search Console.
• SEMrush, Ahrefs, Screaming Frog.
• HTML, CSS, website architecture, Core Web Vitals.
• Keyword research, backlink analysis, competitor research.