Search Engine Optimization (SEO) Analyst

About the role

We are looking for a results‑driven Search Engine Optimization (SEO) Analyst to join our team in Kochi. You will be responsible for improving organic visibility, managing paid content promotions, and supporting US‑focused ad campaigns.

Key responsibilities

• Develop and execute on‑page and off‑page SEO strategies for client websites.
• Manage and optimise paid search campaigns across Google Ads and social platforms (LinkedIn, Twitter, Facebook).
• Monitor performance using Google Analytics, Google Search Console and bid‑management tools.
• Collaborate with content writers to produce SEO‑friendly copy.
• Analyse ranking factors, algorithm updates and provide actionable recommendations.
• Maintain and update websites using CMS platforms, HTML, WordPress and CSS.
• Prepare performance reports and present results to clients.

Required profile

• Minimum 3 years of hands‑on SEO experience.
• Excellent communication skills and a passion for SEO.
• Experience handling US‑focused ad campaigns and large, complex accounts.
• Portfolio demonstrating measurable SEO and paid‑search results.
• Agency background is a plus.

Required skills

• Google Analytics
• Google Search Console (Webmaster)
• Bid‑management tools
• Content Management Systems
• HTML
• WordPress
• CSS
• Paid search platforms (Google Ads)
• Social media advertising (LinkedIn, Twitter, Facebook)