Search Engine Optimization Executive

About the role

We are seeking an experienced Search Engine Optimization Executive to lead and enhance SEO strategies for our company and client websites. The role involves driving organic traffic, improving search rankings, and supporting business growth through comprehensive on‑page, off‑page and technical optimisation.

Key responsibilities

• Plan and execute on‑page, off‑page, and technical SEO strategies.
• Conduct website audits and identify optimisation opportunities.
• Perform keyword research, competitor analysis, and content gap analysis.
• Optimise website content, meta tags, URLs, internal linking, and landing pages.
• Build and execute ethical link‑building campaigns to boost domain authority.
• Monitor performance using Google Analytics, Google Search Console, and other SEO tools.
• Prepare performance reports with actionable recommendations.
• Collaborate with content writers and developers to implement SEO best practices.
• Manage technical SEO tasks such as crawling, indexing, XML sitemaps, robots.txt, canonical tags, redirects, schema markup, and Core Web Vitals.
• Stay updated on Google algorithm changes and industry best practices.

Required profile

• 3–5 years of hands‑on SEO experience.
• Strong expertise in on‑page, off‑page and technical SEO.
• Proven ability to analyse SEO data and deliver actionable insights.
• Excellent communication, analytical and problem‑solving skills.

Required skills

• On‑Page SEO
• Off‑Page SEO
• Technical SEO
• Google Analytics (GA4)
• Google Search Console
• Ahrefs
• SEMrush
• Screaming Frog
• Moz
• WordPress or other CMS platforms
• Basic HTML
• Basic CSS