Public Relations Coordinator – Jewellery Brand

About the role

We are seeking a dynamic Public Relations Coordinator to support and enhance the brand communication of our heritage jewellery house. The role involves managing media relations, influencer collaborations, and supporting events to maintain a strong market presence.

Key responsibilities

• Coordinate with media houses, fashion magazines, influencers and PR agencies.
• Draft press releases, brand communications, media notes and promotional content.
• Assist in planning and executing jewellery launches, exhibitions, fashion events and brand campaigns.
• Manage celebrity and influencer collaborations, ensuring timely coordination.
• Maintain media databases and track PR coverage.
• Handle social media collaborations and promotional activities.
• Coordinate photoshoots, campaign shoots and event arrangements.
• Monitor market trends, competitor branding and industry updates.
• Support the marketing team in branding and communication activities.
• Ensure consistent brand messaging across all platforms.
• Prepare PR reports and campaign performance summaries.

Required profile

• Bachelor’s degree in Public Relations, Mass Communication, Marketing, Fashion Communication or a related field.
• 1–3 years of PR experience within the jewellery industry.
• Strong networking and coordination abilities.
• Presentable personality with professional communication skills.
• Ability to thrive in a fast‑paced environment.

Required skills

• Knowledge of social media and influencer marketing.
• Understanding of jewellery market trends.

What we offer

• Competitive salary up to 30,000 (currency as per local standards).