Manager - Corporate Communication & PR
FABINDIA LIMITED · Faridabad
Job description
About the role
We are seeking a seasoned Manager to lead Corporate Communication and Public Relations initiatives. The role focuses on elevating product visibility, shaping brand narratives, and supporting senior leadership across lifestyle and corporate channels.
Key responsibilities
- Drive product‑led visibility through strategic PR seeding, media outreach and curated media drops.
- Plan and execute high‑impact media engagements, walkthroughs, events and brand interactions.
- Build and maintain relationships with Tier‑1, Tier‑2, business, lifestyle and regional media.
- Manage PR calendars, campaign timelines and reporting with strict adherence to TATs.
- Track and analyse media coverage, share of voice, sentiment and campaign performance.
- Support crisis communication planning and real‑time issue management.
- Increase leadership visibility via interviews, podcasts, opinion pieces, KOL collaborations and speaking opportunities.
- Lead LinkedIn marketing initiatives, corporate updates and thought‑leadership campaigns.
- Develop industry narratives, media angles and communication frameworks for launches and cultural moments.
- Coordinate content marketing strategies with internal teams and external agencies, ensuring consistent tone and brand positioning.
Required profile
- 7‑8 years of experience in lifestyle PR and corporate communications.
- Bachelor’s or Master’s degree in Marketing Communication, Journalism or a related field from a premier institution.
- Strong media relations with editors and senior journalists.
- Proven ability to manage multiple campaigns and stakeholders simultaneously.
- Data‑driven mindset with experience in reporting and performance tracking.
Required skills
- SEO
- GEO optimisation
- Content marketing
- Data reporting
- Performance tracking
What we offer
- Opportunity to shape brand storytelling for a leading lifestyle brand.
- Collaborative environment with senior leadership exposure.
- Dynamic projects spanning corporate and consumer‑facing communications.
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Published 1 month ago
Expires 1 week from now
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FABINDIA LIMITED
Faridabad