Ecommerce SEO Specialist

About the role

Whitecap Digital, LLC is a remote‑first digital marketing agency that helps ecommerce brands grow organic traffic. We are looking for an Ecommerce SEO Specialist to design and execute SEO strategies that boost rankings and drive qualified visitors to our clients' online stores.

Key responsibilities

• Develop and implement SEO strategies to improve organic rankings and traffic.
• Conduct keyword research using persona, semantic, micro‑moments, competitor and trend analysis.
• Perform on‑page optimization, including titles, meta descriptions, canonicals, URLs, internal linking and SEO copy editing.
• Run technical audits, support site migrations and address technical SEO issues.
• Analyze link profiles and identify creative link‑building opportunities.
• Prepare and deliver client presentations, performance reports and actionable recommendations.
• Manage client accounts across multiple platforms and channels, ensuring KPI achievement.

Required profile

• 2+ years of hands‑on technical SEO experience.
• Strong analytical mindset with the ability to interpret data and make data‑driven decisions.
• Excellent communication skills, able to explain SEO recommendations clearly to clients.
• Agile and comfortable working under pressure in a remote team environment.

Required skills

• Technical SEO, keyword research, on‑page SEO, local SEO, link‑building tactics.
• Google Analytics, Google Search Console.
• SEO tools: Screaming Frog, SEMrush, Ahrefs, Google Data Studio, Tableau.
• Content management systems: WordPress, Shopify, Magento, Webflow.
• Web development basics: HTML, CSS, Python, R, JavaScript.