Digital Marketing Executive – Kochi

About the role

Vivo Kerala is seeking a motivated Digital Marketing Executive to strengthen its online presence. You will work in a fast‑paced environment, creating and executing campaigns that drive brand awareness and customer engagement across digital channels.

Key responsibilities

• Develop and launch digital marketing campaigns on social media, email and web platforms.
• Create compelling content for the website, social channels and newsletters.
• Monitor, analyse and optimise campaign performance using data insights.
• Collaborate with cross‑functional teams to align digital initiatives with business goals.
• Conduct market research to identify new opportunities and target audiences.
• Stay updated on the latest digital marketing trends and best practices.
• Manage and optimise paid advertising campaigns, including Google Ads and social media ads.
• Develop SEO strategies to increase organic traffic and improve online visibility.
• Track and report key performance indicators (KPIs) for all digital activities.
• Support the planning and execution of promotional events and online initiatives.

Required profile

• Bachelor’s degree in Marketing, Business or a related field.
• 1‑5 years of proven experience in digital marketing.
• Strong understanding of SEO, PPC and social media strategies.
• Excellent written and verbal communication skills.
• Ability to work collaboratively with diverse teams.

Required skills

• SEO tools (e.g., Google Search Console, Ahrefs)
• PPC platforms (Google Ads, social media advertising)
• Social media management tools
• Content Management Systems
• Analytics tools (Google Analytics, etc.)

What we offer

• Competitive salary package.
• Opportunities for growth and advancement within Vivo Kerala.
• Dynamic, collaborative work environment.
• Access to ongoing training and professional development.