Digital Marketing Executive – Jewellery B2B

About the role

We are seeking a Digital Marketing Executive to lead and optimise online campaigns for our diamond jewellery manufacturing and wholesale business. The role focuses on generating B2B leads, enhancing customer engagement and supporting the sales and design teams with compelling digital content. You will work closely with cross‑functional teams to align digital strategies with business objectives.

Key responsibilities

• Manage CRM, SEO, Meta Ads, email and SMS marketing initiatives.
• Plan, execute and monitor digital campaigns across multiple channels.
• Track and analyse campaign performance, leads, conversions and ROI using Google Analytics.
• Collaborate with sales and design teams to create marketing assets and content.
• Research market trends and continuously optimise campaign strategies.
• Ensure compliance with brand guidelines and industry regulations.

Required profile

• 5–6 years of hands‑on experience in digital marketing.
• Proven ability to generate B2B leads and support customer engagement.
• Experience in the jewellery or B2B sector is a plus.

Required skills

• CRM management
• Search Engine Optimisation (SEO)
• Meta advertising platforms
• Email marketing
• SMS/text marketing
• Google Analytics for performance tracking